News / 20 Jun 2024
Students win prestigious Cannes Future Lions competition
BA (Hons) Marketing Communications
BA (Hons) Marketing Communications
Two final year BA (Hons) Creative Advertising (now BA (Hons) Marketing Communications) students are one of four winners at the Cannes Future Lions competition 2024.
Future Lions is an annual global competition in partnership with AKQA and Cannes Lions International Festival of Creativity, which celebrates progressive ideas from young creatives. This year the brief has been set by Spotify in partnership with The Wall Street Journal, and asked entrants “How can Spotify spread positivity by using technology to bring listeners closer to the creators and communities they love?”
Creative team Maia Johnston and Tate Lampi have won an award for their project 'Beats in Motion', a feature that allows users to combat the symptoms of motion sickness using a new white noise feature on the Spotify app.
Maia Johnston, BA (Hons) Creative Advertising student
Maia Johnston and Tate Lampi
Tate Lampi, BA (Hons) Creative Advertising student
The four winning ideas were revealed at Spotify Beach at the Cannes Lions International Festival of Creativity in June 2024, with each team receiving the prestigious Future Lions trophy.
Nick Young, BA (Hons) Marketing Communications Senior Lecturer
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