News / 16 Nov 2023
Graphic Design student designs LEEDS 2023 tote bags
BA (Hons) Graphic Design
BA (Hons) Graphic Design
Fizah Afzal, a final year BA (Hons) Graphic Design student has won a commission to design tote bags for Leeds 2023 year of culture.
Students at Leeds Arts University were asked to design an image for the bags based on the tag line ‘Letting Culture Loose’ and either centred around or involving the LEEDS 2023 logo. Fizah was awarded £200, along with seeing her winning design printed on tote bags to be sold as official LEEDS 2023 merchandise.
The team at LEEDS 2023 were keen to work with the University on the brief, after recognising the creativity and talent of the students.
Niamh Byrne, LEEDS 2023 Head of Placements and Student Opportunity
Fizah’s design is a celebration of Leeds landmarks, inspired by her daily commute into the city, working within the brand guidelines but in her own creative style.
Fizah Afzal, BA (Hons) Graphic Design student
Fizah’s winning design was selected by a judging panel of Neil Armstrong (LEEDS 2023 Creative Designer), Alex Monk (LEEDS 2023 Branding and Campaigns Manager), and Niamh Byrne (LEEDS 2023 Head of Placements and Student Opportunity).
Niamh Byrne, LEEDS 2023 Head of Placements and Student Opportunity
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