Two BA (Hons) Creative Advertising students have won a D&AD New Blood Graphite Pencil, the 10th Pencil awarded to the course in the last 8 years.
Open to advertising, design, digital and marketing students, recent graduates and emerging creatives worldwide the D&AD New Blood Awards celebrate the best new creative talent with briefs set by leading global clients and judged by the industry’s top creatives.
Final year students Jamie Hesketh and Evie Moysen won the coveted D&AD New Blood Graphite Pencil for their work in response to a brief set Heineken. Their concept plays on the idea that women often make their most meaningful connections in bathrooms on a night out. Graphite Pencils go beyond the initial shortlist and are awarded for work that hits three judging criteria; a good idea, well executed, and relevant to the brief.