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Emily Armstrong
Course BA (Hons) Graphic Design
Hello! My name is Emily Armstrong and I’m a graphic designer currently based in the UK. This pack features 7 posters reflective of events that occurred from a week in the life during the pandemic. Each poster design is informed by research into the topic alongside key information points about the event. A range of approaches to designing both digital and physical have been included in the posters.
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Ewan Barr
Course BA (Hons) Graphic Design
Ewan is a Leeds based multidisciplinary artist, specialising in design, real-time visual performance and video production. Primarily working with analogue processes, all work is made in actuality, so there’s a hard copy of everything. Interested in Fluxus and Dada art; Ewan revels in the practice of reappropriating ephemeral objects and film, and producing new contexts through manipulation.
Working in collaboration with Mitchell Dilley to produce a visualisation for Fehlt’s debut track titled 'Light Porcelain'. The work focuses on themes of euphoria & the idea of someone or something pulling you up when everything is up in the air. During this time Ewan began to take an interest in VJing (a broad expression for real-time visual performance). Using a circuit bent analogue video mixing desk a hard copy of the visualisation was produced, experimenting with different levels of distortion.
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Shamita Bijur
Course BA (Hons) Graphic Design
behance.net/bijurshamita / linkedin.com/in/sbijur / @shamita_bijur
I am a graphic designer with a keen interest in Brand Identity and Typeface design. I believe that the key to good Graphic Design is empathy and connection, so I spend a lot of time researching the subject and connecting to people with whom I work. My work is often impacted by my Indian roots, like the bright colours and themes I use in my briefs. The work I have displayed is my submission to YCN for the 'Patch' brief.
'Patch' is an online plant store, delivering plants to the doorstep for people who have little time to care for them. This brief is an awareness campaign to attract the attention of plant fans across the UK.
My response, named 'Potted Pal', features a series of minimal illustrations, capturing lay moments from life, showing how plants from Patch can brighten up the spaces. The images are calming and minimal and evoke a sense of peace, whether you see it on social media or in print. True to the brand’s values, the illustrations also depict a range of consumers drawn from their customer profiles and settings to place the plants.
I worked alongside a student interested in copywriting, for the campaign’s language, which we have made to run digitally and in-person, with Instagram and street-side print adverts.
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Kira Blake
Course BA (Hons) Graphic Design
@kirablakedesign / kirablakedesign@gmail.com
As a designer, I enjoy using my own illustrations within my designs as well as bespoke typefaces where appropriate. Branding and advertising has always been one of my favourite areas of design, however I absolutely love combining fashion where possible as this is another one of my passions. I do have a consistent illustration style consisting of heavy weight bold lines combined with block colours which I have demonstrated within this project. The brief set by YCN and Coors Light was to "create a digitally-led campaign that makes 21-27 year olds stop, unplug, recharge and refresh with Coors Light."
Things to consider were thinking about how the audience utilises the "digital sphere" when they want to chill and how it would be possible to use design to help people do this; whilst also keeping Coors Light at the heart of it. The main aim was to achieve designs which were different to the usual Coors branding and advertising aesthetic, ultimately making the digital campaign more unique. This was achieved by creating bold illustrations which would hopefully grab the attention of a younger demographic. The colour scheme was kept to blue and grey hues in attempt to translate ‘chillness’ whilst avoiding using bright colours as this could attract an audience which is too young.
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Phoebe Blaskett
Course BA (Hons) Graphic Design
'Women Strike'
@pibi.designsThis banner is made from striped material with 'Women’s Strike' and the symbolic lightning bolts sewn on in red silk, embellished with embroidery and a lace trim. This design decision was inspired by the women’s suffrage movement where hundreds of banners were made for marches. This was not only for visual purposes but symbolises the reclaiming of sewing as a form of female power. I wanted to use this idea and apply it to Poland's traditional female culture through reappropriating the traditional Polish dress.
This banner has been made for the protests happening in Poland for abortion rights, which are the largest Poland have faced since 1989.
98% of legal abortions have now been banned in Poland, when already 120,000 women are forced to go abroad to have an abortion a year and a similar figure is estimated for those having backstreet abortions. This means those figures will rise leading to more deaths, injuries and traumatic experiences for women. The banner was used by a protester in several marches to promote the cause.
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Eleanor Bradley
Course BA (Hons) Graphic Design
eleanorbradley20.wixsite.com/portfolio / @eleanor.bradley.designs
Hi! I’m Eleanor. My practice is very concept driven, with a focus on creating impactful design that successfully connects with the intended audience, whilst also having a great attention to detail when it comes to establishing the most effective way to communicate the concept.
This was my submission for Pact Coffee's YCN competition brief. It requested a main piece of artwork to be placed at the coffee shops that Pact supplies their coffee to. The artwork needed to encompass the soul of Pact Coffee, including its ethical mission and close relationship with their coffee farmers. It also needed to demonstrate its versatility in its ability to be translated onto other branded elements.
In order to represent their close relationship with their farmers, this concept is inspired by primary school tea towels, where each child draws on their face, often raising money for charity. This allows the customers to see the faces behind their coffee whilst in the appropriate context of kitchenware. The design, that also includes key facts and pieces of information about the brand, is shown to be easily adjustable to different formats such as tote bags, t-shirts, aprons and window vinyl.
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Belle Coleman
Course BA (Hons) Graphic Design
'Fresh'
Belle is a graphic designer based in Leeds working across both print and digital design. With a focus on concept-driven design and user interaction, her work specialises within publication design, typography and branding.
'Fresh' is a publication made in collaboration with photographer Ruby Crane, exploring the contrast of the decline in markets with the ever increasing awareness of sustainability. The book uses bold visual language inspired by that which is used by supermarkets, to juxtapose the desolate nature of the images. The sustainable focus of the project was considered in the production of the publication, for example using 20% less ink when printing. The book is accompanied with a reusable shopping bag, designed to match the 'Fresh' branding.
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Jen Cresswell
Course BA (Hons) Graphic Design
@byjencress_ / jen-cress.myportfolio.com
I’m a graphic designer who enjoys working on a mixture of projects that cover serious/important issues to open up conversations or spread information, as well as light-hearted and playful projects that exist purely to entertain their audience.
This project was in collaboration with my partner and was a small competition held for the sta at Sheeld Teaching Hospitals. The brief was to create a piece of artwork that would show STH’s support for the LGBTQ+ community during future pride months, that could be used throughout the trust for emails and printed matter. The design was inspired by the well known NHS nurses uniform, that we are all so familiar with, and the enamel pins that they often wear. The brief stated that there should be clear links to the LGBTQ+ community, Stonewall and the STH Prouder Network and this artwork is a clear and attractive representation of all three. The design here has been presented as if it were an enamel pin itself as this is one of the ways we imagined the design to be represented if it were picked as the competition winner.
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Evie Crook
Course BA (Hons) Graphic Design
'A Sense of Place'
Hi, I’m Evie! My practice focuses on research and concept to develop dynamic outcomes. Asa graphic designer, I love to be the one asking "why?",by questioning techniques and topics I further my practice and innovate new creative solutions.
'A Sense of Place' evolved from reading the introduction to 'Placeways: A Theory of HumanEnvironment', the themes discussed provided a sense of clarity to an interest of mine; how and why do we relate to places differently? The sense of place we develop as people is our own personal recognition of space, a relationship with structure and emotion that contribute to our individual sense of a place.
Exploring these topics with photographer Felix Watts and developing these into a publication with a focus on materiality 'A Sense of Place' is a personal depiction of my hometown, Sheffield. The intimate representation of the city captured in the photographs combined with personal handwritten anecdotes develops a closeness between content and reader. Collated in an unbound folder ‘A Sense of Place’ encourages a playful approach to exploring the content.
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Hannah Davies
Course BA (Hons) Graphic Design
behance.net/hannahdavies3010 / @louise.designss
A branding project for photography student Linzi Mckenzie. The branding needed to represent who Linzi was in terms of her practice as well as personality. Keeping it minimalist with the colour scheme was key but also adding that extra character in certain areas to create the feeling of playful intrigue.
There are also pages from a photo book that I helped to curate and design. The theme of the photography was duality and everyone was styled in edgy and conceptual clothing. So the typefaces chosen had to strongly reflect the overall theme but also the individual themes of each photoshoot. The typefaces are a key tool into helping tell the story of each photoshoot. It’s very much about the minor details that bring this book to life.
I’m a graphic designer that likes to mainly focus on branding identity and how that can be utilised to show certain things about a person and what they’re like. Self initiated passion projects are also something I very much enjoy as they show off my more eccentric and playful design style.
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Leon Davis
Course BA (Hons) Graphic Design
'Voyage To An XTRAVA:GANT Reality'
I'm Leon Davis, a multi-disciplinary creative whose work spans across a range of audio visual mediums but particularly focuses on graphic design, creative direction, DJing and radio production. My practice centres around storytelling - of both fiction and nonfiction, particularly regarding narratives of speculative futures and forgotten histories of minority cultures.
The work I create mostly utilises digital technologies, focusing on type, image, colour and motion. My aim as a creative is to celebrate and promote the importance of self expression by creating these narratives that discuss their value as well as creating physical and digital spaces that facilitate expression for minorities.
'Voyage To An XTRAVA:GANT Reality' is an interactive visual album, exploring a narrative of a dystopian future where raving is prohibited and the main character ends up inside a virtual rave utopia. The project explores the themes of utopianism, the value of self expression and ponders a potential future of rave culture. The opening sequence shown here, set to the project’s theme song, depicts the main character entering the virtual realm for the first time and explores the essence of the visual language by taking influence from early 2000s video games, rave art, and futurism.
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Hajar Deen
Course BA (Hons) Graphic Design
'IN PROGRESS Magazine'
behance.net/hajer5 / @studiohajer
The basis of my design practice lies in physicality. Specialising in illustration, editorial design and branding, creating fun and thoughtful pieces of design is my passion. I like to explore formats and styles while expressing my whimsical view (or vision) of the world through colour and shape. Contemporary issues in society and challenging norms are things I enjoy dealing with through my work, in the hopes of inspiring others to make the world a happier and more tolerant place. My obnoxiously colourful and eccentric style is something I enjoy expressing through self initiated projects.
Shown above is 'IN PROGRESS Magazine', a research based project that explores and celebrates being non-binary. Including submissions from non-binary people around the world, the magazine explores historical and cultural conceptions of gender as well as modern queer politics to combat ignorance and erasure surrounding genderqueerness. A range of additions were also created such as posters, wall prints and a sticker pack, for a cohesive and enjoyable publication.
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Louis Edwards
Course BA (Hons) Graphic Design
I'm a Newcastle based graphic designer, I love Newcastle and my practice is pretty simple, it’s about variation. I don’t like trying to do the same thing over and over again, it takes the fun out of design. I also want to put across some level of positive ideas in design, even if it's small.
This was the end goal of 'The Colour Issue', Issue 16 of NEST magazine. The theme of the issue wasn't hard hitting and it wasn't political in any means, it was simple and it was vast. It gave more people the chance to submit their work compared to a niche issue. This was produced during one of the many lockdowns as a result of COVID, and as such we wanted NEST to act as a positive vessel for students to be able to physically showcase their work. ‘The Colour Issue’ to date, is the largest issue of NEST both by page numbers and students involved. 80+ pages, 30 students. NEST represents my ability to do professional and considered design, my portfolio shows a whole bunch of other stuff I have done both for university and not! Have a look.
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Charys Finn
Course BA (Hons) Graphic Design
'Cult Gothic Type Specimen'
@clfgraphicdesignHi! I’m Charys, a Yorkshire based, graphic designer, specialising in alternative and gothic design. My practice explores social, political and cultural issues, as well as celebrating changes which aid in the promotion of equal, sex positive and expressive environments within the format of publication and print designs. The concepts of branding, client and user relationships and gothic stylisation of work are key elements in my own unique style and selling points as a freelance designer.
The above project 'Cult Gothic Type Specimen' is an exploration into the themes of the gothic, arcane and supernatural, creating a heavily stylised custom type specimen. The placement of text is manipulated to emphasise the curves of the gothic arch and create a sense of connotation to the gothic and the occult. This use of placement, style, materials and binding method brings the type specimen together in an overarching gothic theme whilst creating a clear link to established principles within user and publication design.
My intent is to pursue freelance work upon graduating, focusing on my design specialities and offering my branding services to clients.
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Danielle Ganley
Course BA (Hons) Graphic Design
I’m a Doncaster born graphic designer, who takes great inspiration from the idea of making something out of nothing. Focusing mainly on culture based explorations, using an array of approaches including collage, textiles and unconventional design practices.
This project demonstrates a banner inspired by my grandad’s mining memorabilia. It is a handmade banner made mostly from old bed sheets and gathered materials with the purpose of bringing more cultural awareness to my hometown.
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Bradley Gomersall
Course BA (Hons) Graphic Design
Over the last five years I have been developing and improving my skills as a graphic designer and working to refine the specific area of graphic design I enjoy the most, which led me to find a particular passion for advertising. More specifically, I found a passion in making something memorable and creative which an audience will remember for years.
It is my goal to one day be a part of a team which will produce something as memorable as the previously mentioned advertisements. This is the goal I will continuously work towards and something I am very passionate about.
If one piece of advertisement that I produce does not reach that level of memorability, then I will take what I learnt from that and incorporate that knowledge into the next piece. I am confident in saying that I will achieve this goal.
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Abi Green
Course BA (Hons) Graphic Design
'Inside Out'
@knightdesign_'Inside Out' is a publication displaying the photographs of Claudia Smith, her work explores the manipulation of light to create interesting imagery. Throughout the book I brought in methods used in the creation of the imagery to manipulate the light throughout the book and create an interactive experience for the reader. Adding layers of coloured acetate, tracing paper and black card the flow of light throughout the book is altered which was an interesting way to affect the light. The layout had a variety of sized images alongside cropped images of the elements of the photos which focused on light to clearly display the focus of the work.
I like to create work the focuses on how the audience will interact with it, particularly publication and print design. My work uses a range of materials and handmade processes to develop interesting and unique outcomes.
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Poppy Hardman
Course BA (Hons) Graphic Design
I aim to take a playful, fun approach to my practice through bold, colourful design. I love to allow research and experimentation to drive the project through the creation of systems or processes to produce design. My favourite inspiration comes from obscure topics as I find these spark the most creative and surprising responses.
This project is based around developing a design solution to the problem children face in recognising different font styles encountered in everyday life. The concept of the app revolves around splitting up each letter into different recurring parts which highlight the similarities between each font style. Each combination creates a unique space themed monster which appeals to children. In this example the letter ‘g’ is shown through the use of different shapes which combine to represent the hair, face and tail of the letter monster. As demonstrated through this project, encouraging interaction and learning are at the heart of my practice, along with creating a fun and engaging user experience.
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Megan Hawkins
Course BA (Hons) Graphic Design
'Another Lens'
I am a Leeds based graphic designer specialising in design for print, with a focus on the development of graphic props for film, with additional experience with publication and book design. Much of my work is rooted in research, with a large amount of my time being spent looking into different directions I could take my work, as well as the historical contexts that surround my ideas.
'Another Lens' is an augmented reality event focused on providing a platform for digital designers to showcase their work outside of the more traditional exhibition environment. The project includes a series of posters designed to promote the event, alongside social media posts and an augmented reality enabled app that would be used to display the work in a real world environment. Much of the project was focused on incorporating 3D elements into my work as a way of tying the original concept of digital and 3D art into the event's promotional materials.
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Dan Hewitt
Course BA (Hons) Graphic Design
I’m a graphic designer with a passion for branding and layout design. I like to work a lot with type and create typefaces as well as creating systems and rules for identities and projects.
The SPFL is in need of a rebrand as they have used the same branding for the past 8 years and are falling behind in the European game. The majority of other European leagues have undergone a rebrand over the least few years compounding the dwindle of the Scottish league system.
The aim of the rebrand was to revamp the whole league and expand the game to younger fans around Europe which would in turn bring in more revenue to hopefully increase the quality of the league system.
The idea of the rebrand was based around the number 4 with SPFL being 4 letters, 4 leagues in the system plus 4 corners on a football pitch alongside a bespoke typeface. The icon also represents a simplified look at football with the 4 corners on a pitch, a goal top and bottom as well as a ball in the middle. Each coloured corner represents each individual league named SL1, 2, 3 and 4.
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Melanie Hudd
Course BA (Hons) Graphic Design
'Love.jpeg'
mh-graphics.co.uk / @melanie_hudd_studio
'Love.jpeg' is a website created in collaboration with Joely Swerdlow that explores the effects of lockdown on young people and their relationships. It is both intimate and satirical and provides a space for individuals to reclaim control over the experiences they had and the (very often hilarious) decisions they made during Covid-19. Chaotic and playful, the user is encouraged to carve their own journey as they progress through the site and its visually stimulating and interactive aesthetic.
For me, Design is not just a visual, it's a language - a way to engage and create conversation. I design with passion and a focus, always to inspire or empower people. I believe in Design That Does Good, and place inclusivity and progression at the centre of my practice. My work revolves around a large field of interests: editorial, digital, fashion, branding, animations, print, illustrations, UX and type. I love to explore hypotheticals, sociology, history, the future, taboos and equality: to name a few. Each brief is always undertaken with a drive and passion and a thorough understanding of the client and what they need and want. Design gives me the power to tell stories, and through this I create deep connections, with both the subject and people involved.
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Emily Humphreys
Course BA (Hons) Graphic Design
knittedconnections.cargo.site / @eee.mily.hh
I approach graphic design as a way to document the world around us, focusing on the mundane and humorous. I enjoy creating work that has strong conceptual ideas behind them and often has an element of fun within.
This project was in collaboration with Maili Knowles-Lee creating a knitted piece that explores the concept of connection. How can we can connect through a single common object even though we may be in different places? Accompanying the piece is a website that documents the individual pieces that have been submitted by people around the UK.
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Mehroosa Jan
Course BA (Hons) Graphic Design
'Naari'
studioworkmj.wixsite.com/digitalportfolio / mehroosa13@gmail.com
I specialise in art direction, editorial design, publication design and branding. My work comments on social, political and cultural issues; challenging existing design principles and mainstream media norms. I shares a passion for creating work that focuses on anti-patriarchy and giving a voice to womens’ representation along with attempting to decolonise Graphic design Practice. My work is mostly conceptual, telling a story and looking at how I can visually translate my concepts in different forms of Design varying from branding, to editorials, and direction.
'Naari' is a collaborative research project looking deeply into the representation of women in the different South Asian Cultures. I directed, styled, photographed and edited some of the photoshoots. The photographs explore different concepts depending on the participant’s story. The snippets of texts within the editorial is taken out from participants’ interviews conducted specifically for this project. The editorial celebrates women from different cultures, and presents their view on how they see their culture. Some of the responses also challenge existing ideas about what it means to be a woman in a patriarchal society.
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Peggy Kind
Course BA (Hons) Graphic Design
peggykind.cargo.site / @design.peg
I use graphic design to make sense of the world with a research-led approach and a focus on concept. Collaboration is a large part of my process as it allows me to gain new perspectives and learn through others.
This collaboration with graphic designer Evie Crook deep dives into social media and digital space, exploring topics that involve bringing to light inconspicuous and covert sides to the web. This involved picking apart the structure of social media platforms, algorithms and privacy - topics that are all taken for granted day to day. The brief was written after we both watched 'The Social Dilemma' last year as it got us reconsidering our relationship with technology and the way data is collected through our interaction with the web.
The publication acts as a response to the new information learned through the research process, as well as an exploration of how digital information is experienced and changed when presented in a physical space. It aims to bring awareness to the underlying algorithms that dictate what we consume online by highlighting these themes and presenting them through an alternative format.
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Rosie King
Course BA (Hons) Graphic Design
'Way of the Roses'
@rosiemaykingRosie King is a multidisciplinary designer who engages in a research based practice to explore new approaches to the medium of graphic design. Primarily, Rosie uses book design as a medium to communicate and present her researched theories but also engages with numerous applications of her conceptual based practice to present the possibilities of this new design approach in the real world.
'Way of the Roses', the piece shown, is an example of research into personal exploration and connection through design and takes on the form of an artist's book. The book is a documentation of a journey taken by the designer and her partner and presents the journey in a non-linear and non-tangible way by perforating French folds which break as they are read, thus altering the regular reading experience.
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Jessica Kitson
Course BA (Hons) Graphic Design
'Space Junk'
jesskitson.art / @jesshk.design / @_jesskitson
'Space Junk' is an issue which will cause significant problems for future generations if left untreated.
Trip Switch was a brand created in response to tackle the ongoing issue of Space Junk. The brand explores different assets of the brand identity, through a series of approaches which included a full book form of brand guidelines to designing the space uniform. The brand pursued this idea of relating back to a strong space theme which was mainly able to be achieved through colour and all the design aspects relating back to research from the issue and space itself. The event “make space” was also launched to support the brand and also in efforts to create awareness of the issue, and help clear up space-making more space, for space.
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Ruby Koo
Course BA (Hons) Graphic Design
shortkidstudio.myportfolio.com / @shortkidstudio
Hi! I am Ruby. I am based in Hong Kong and am a graphic designer, brand maker or basically an image maker. I love making typefaces, directing photoshoots and creating visual identities for brands. I love visualising concepts into graphics and presenting them in an aesthetically pleasant form. I aim to create my own fashion brand and become the art director of my own brand.
Working with a graphic design friend, larp6sarp3 was created last summer. It is both an experimental project and a platform to showcase the work of local artists/ designers. I created a typeface for the the brand as well as our teeshirts, and directed photoshoots for our products. We hope to build a little, yet supportive creative community in HK, sharing ideas, stories and expertise throughout the space. Through trial and error, we’re taking small steps to achieve our goals, pushing ourselves while highlighting the many local talents along the way.
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Sam Moss
Course BA (Hons) Graphic Design
‘A Bit Of Humanity In The Face Of War’
smossdesign.org / @smoss_design
I’m a graphic designer and fine artist who approaches projects and design work through the notion of play and experimentation to devise expressive and problem solving outcomes. Often most my work is inspired by the atmosphere around me and the emotive state of its audience.
I transcribed an excerpt of my late grandfather’s WW2 experiences as a Jewish, Czech born soldier fighting in the British army.
The transcribed short story titled, ‘A Bit Of Humanity In The Face Of War’ was collated into a booklet whilst an investigation into photomontage of which responds to the content of the story was designed.
Using an experimental method of photomontage, of which a scanner and copier creates multiple versions of a collage, photomontage pages were created to devise inserts and cover pages for the booklet.
I plan to further the investigation into my grandfather’s story by creating a short documentary video. The aim of this documentary project will present my grandfather’s experiences through the eyes of my family. This project is planned to begin post graduation
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Rosie Mossop
Course BA (Hons) Graphic Design
Hi! I’m Rosie, a Cumbrian, houseplant obsessed, curious graphic designer motivated by the ability to design for positivity. I have a focus on functional design that improves an audience’s experience, often leading to projects surrounding accessibility or mental wellbeing. Put simply, I like creating things that make life seem a little better. I try to bring my positive, playful personality into my work whenever I can, and am always wanting to learn something new.
This project consists of a pack of cards aimed at allowing parents to teach their children sign language as a method of non-verbal communication. Phrases were chosen that allow children to express feelings or frustrations, ensuring the communication is useful. A focus is placed on accuracy and functionality to ensure the outcome is something with a real-world solution. Alongside the cards, there is a set of posters which can be placed around the home, encouraging learning sign language as a habit.
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Tia Newton
Course BA (Hons) Graphic Design
'Gothic’s Not Dead'
@non.dxscript / linkedin.com/in/tia-newton
I am a Nottinghamshire based, multi disciplined graphic designer. My work focuses on reviving the traditional arts from the past and adding a modern/contemporary touch with a new audience in mind. The above project, 'Gothic’s Not Dead', is a great example of how I do this. Gothic architecture was once highly treasured and admired back in the 1500’s however, now these structures are merely ghosts we pass in the street. In response to this problem, I designed a publication that aims to teach young people about Gothic architecture, more specifically, Gothic architecture in Leeds. This project meant a lot to me as it gave me the opportunity to unite both my graphic design and illustration skills. It also served as a compendium of all of the skills and techniques I have learnt whilst being at university, from expansive research to the typesetting across the pages.
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Sadie O'Donoghue
Course BA (Hons) Graphic Design
I am a designer that primarily produces creative output exploring design for music, and specific qualities or strategies that can benefit the relationship between these industries. I also conduct my creative practice with style, identity, culture and community in mind. These concepts drive my engagement with progressive visual communication.
This image shows one project showcases a font designed to experiment with stylisation and decoration within display typography. It takes inspiration from Tuscan slab serif fonts whilst aiming to disrupt and contemporise the typical associations to wild western aesthetics.
The style-centred editorial publication is a result of collaboration with stylist Amelia Brownhill to co-direct the production of an expanded vision from the typographic research.
The creation of eccentric, individual content, combined with abstract editorial compositions allows for further exploration of how stylisation, accessory and originality can contribute to creative productions.
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Lisa Orton
Course BA (Hons) Graphic Design
My design practice is overall varied and adaptive towards the best solution for the brief. I find producing ‘conscious’ outcomes the most enjoyable, where the project and solution is aimed towards helping people.
This project was an outcome to personal experiences and a survey I conducted, this project is a result of the findings of these. The main aim of this project was to create an app for women who enjoy training at the gym but feel uncomfortable or unsafe when training alone. The app provides a way of women with similar training interests and abilities to partner up to train or access the gym together, including not having to walk to and from the gym alone. Allowing them to feel safer, and encourages them to train together to tackle the feelings of discomfort, particularly in the male dominated areas of the gym.
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Phoebe Parish
Course BA (Hons) Graphic Design
'Beware of the Dog'
@phoebeparishdesigns'Beware of the Dog' is a short story by Roald Dahl following a World War Two pilot’s crash and capture. I created a title sequence using stop motion animation to introduce the key themes, narratives and setting. This was following a research project into typography within the title sequence. The chosen imagery and type, as well as the chaotic movement created by the analog animation technique, is relevant to the story and immerses the audience into the film.
My practice puts emphasis on experimentation, playfulness and motion. Often using a mixture of handmade and digital methods, which I find creates exciting and unexpected outcomes. Drawing is a big element of my practice and is prevalent within imagery and typography. I also have an interest in other aspects within the film industry, such as graphic prop making, and hope to continue developing my knowledge of the field.
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Georgia Pegg
Course BA (Hons) Graphic Design
'Durable Designers'
@georgiapeggdesigns'Durable Designers' is a platform that celebrates the discarded ideas of fellow designers through a website, a social media and an annual publication. The website encourages the viewer to create their own collages using these discarded ideas which they can then use to create their own work. It also works as an archive in which the viewer can learn about the brief as well as find their social media details if they wish to follow them. On the website there are details to submit both scraps and designs created from the collages. Research from The Rubbish Theory and The Radical Cut Up Lodown lead design decisions, such as using a random number generator to decide placement and order of imagery.
My practice focuses on sustainability especially within publication design and so exploring the concept of The Rubbish Theory, and increasing durability of an idea, specifically within the design industry and my practice has widely increased my knowledge and understanding of what it means to be a sustainable designer.
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Jack Porter
Course BA (Hons) Graphic Design
@port.folio.gram / @photo.grafinn
As a designer, my main area of focus is branding, though I am often drawn to projects that challenge me to expand my design practice.I also enjoy using custom typography, animation and illustration in my work when I feel it is beneficial.
Ephemera - things that exist or are used or enjoyed for only a short time.
Working in collaboration with Will Finn, I produced a zine and accompanying index that documents drug-related ephemera found around Leeds, as well as giving an insight into the experience.The publication showcases various drug related ephemera such as business cards and ‘baggies’, as well as utilising additional photography and designs. In keeping with the theme of ephemera and ‘temporary’, the zine itself was designed to be this way, for example the giant ‘baggie’ that the zine goes into, peripherals made to fit loosely inside of it, and consideration for the look and materials.
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Natasha Pretlove
Course BA (Hons) Graphic Design
'Martian'
olivestudio.cargo.site / @olive.design_
Within my practice I enjoy thinking “outside of the box” and what’s more outside than outer space? This project explores the bond between humans and Mars, through extensive research into what we know about the planet. Using these findings to embed design decisions for a typeface representing Mars, I give you, 'Martian'.
'Martian' is a typeface exploring how the research into Mars can be represented in a visual form. Inspired by the history of the discovery of Mars as well as its physical form and topography.
The specimen is informative exploring and conveying ideas about Mars to the viewer, through the use of texture and text to show a deeper understanding of the planet, bringing outer space a bit more down to earth. Type design is one of my passions as a designer, I feel it brings a unique perspective on topics in a less obvious way.
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Nik Raisa Azen
Course BA (Hons) Graphic Design
behance.net/nikraisaa890f / @kopitiam.creative
As a Malaysian graphic designer, I am drawn towards branding, typography and illustrative projects that allow me to research cultural aspects of life, often it being branding for the food industry. My practise as a graphic designer revolves around my identity, being an Asian creative. As such, my work emphasises a lot of togetherness, community and culture through vibrant visuals.
The project above revolves around the Zen aesthetics and principles of Japan. Through focusing on colour gradients inspired by the seasonal flavours of Japan and how they change gradually through seasons, they communicate the essence of 'wabi-sabi'; a principle meaning "beauty in the imperfect and natural". The white symbolises energy taken from the symbolism of the white in the Japanese flag being 'sun’s rays'.'Ma' is very strongly evident across the designs with 'ma' emphasising empty space; this is seen in the focus of white and the vast colour gradations, further highlighting the natural seasonal inspiration this project revolves around. In terms of 'shibui', meaning "restrained beauty in simplicity but containing complexity in meaning", the designs are very metaphorical visuals and not literal, allowing for layers of interpretation.
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Hussaine Raoui
Course BA (Hons) Graphic Design
whosanewowwhee.tumblr.com / @whosanewowwhee
I'm a motion graphics designer who focuses on blending extensive research and intuition to create experimental, considered outcomes for screen. My interests mainly lie in entertainment media, such as film, TV, music, books and video games.
'6.40' is a research-led project in response to the genre of Hyperpop, which is focused on maximalist pop music, using glitch effects, abrasive sounds and saccharine lyrics to parody and celebrate the superfluousness of traditional pop music. Maximalism is a major theme in the project, taking inspiration from Chinese Maximalist artists like Hong Hao and Ding Yi to use repetition, pattern and texture to create an overwhelming visual experience that well reflects the gaudy, over-the-top nature of Hyperpop music.
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Emilia Rodrigues
Course BA (Hons) Graphic Design
I’m a Graphic Designer working in both physical and digital formats, specialising in publication design, branding and typography. I enjoy working with an eclectic range of projects, from light-hearted to more serious issues to create something distinct and unique.
Working with a product designer, Ross Titherington to create a flat-pack desk that can be assembled anywhere, allowing the owner to work in their best location. Solving the problem of 'working from home' to create a workspace that is unique to the person using it. The publication contains a guide on how to re-create this as well as a look book to showcase the versatility of the desk itself. This three-part component desk should promote a fun way for people to challenge their practical skills and reproduce their workspace. This desk sits alongside a website that allows the user to submit the view from their desk and where it is situated, to create an online community that connects people from around the world.
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Adam Routledge
Course BA (Hons) Graphic Design
My design practice is driven by developing experimental and process-driven outcomes. I strive to be ambitious within my work to create bold and intriguing content. As a designer I use my skills to visually manifest my ideas in the physical and digital worlds of graphic design, I aim to strike a balance between both platforms to convey my ideas through multiple avenues, actively demonstrating my varied skill set.
The task for this brief was to design a visual identity for a fictional Audible Originals title that stands out and makes some noise. The chosen audio book was 'The Faraway'. A fantasy/adventure audio book targeted to 18-34 year olds. To assist the creative process, I created a well-thought-out backstory that I used as a basis for me to develop the ideas for the visual identity. I wanted to convey the surrealism and fantastical nature of the story to aid the narrative behind my concept. This was achieved by using a selection of images, combined into a composition through photo manipulation to create my intended design vision.
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Natalie Salman
Course BA (Hons) Graphic Design
'Biophilia'
@natalie_salmanNatalie Salman is a Leeds based Graphic Designer who specialises in type, publication design, and digital design. She has an analytical and issues-driven approach, with a distinct viewpoint that allows for a practice that consistently looks at decolonising design, while also evoking joy. Interested in the digital, the dissociative, the natural, and the nostalgic, she aims to create her own immersive world of aesthetics that she invites the audience to enjoy.
'Biophilia' is a typeface exploring elements of nature that have been reviled by modern day advancements such as its unpredictability and inconsistency. It celebrates the lack of control nature presents to us, and argues against the need for prioritising practicality over aesthetics. However, at its core, it promotes the opportunity for design to encourage the audience’s reconnection to nature through designing for a functioning, ecological whole.
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Charlie Seal
Course BA (Hons) Graphic Design
'No ID'
youtube.com/channel / @charliejseaI’m a enthusiastic graphic designer who has a love for creating playful and colourful designs for a range of audiences. This project was the outcome of a collaborative project with Jen Cresswell. The concept behind it was to create a novelty magazine that highlights adult issues in a nostalgic way, inspired by the teen magazines of the late 90’s and early 00’s. It was created to be way to make fun of mundane adult life which could be given to someone as a gift.
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Lucy Selley
Course BA (Hons) Graphic Design
'Resol'
@cherryjuicegraphics'Resol' is a Spanish high-end fast food restaurant aimed to compete with the likes of Nando's and Five guys. 'Resol' is the Spanish word for "reflection of the sun" which was chosen as the brand is based around the idea of La siesta-A midday break in Spain when the sun is at its hottest and families get together to dine and relax. The restaurant is targeted at young families that want to enjoy a nice casual dining experience whilst also being fast, affordable and authentic. The logo has three layers to show the reflection of the sun and uses the three colours yellow, orange and red to represent this as well as the colours of popular Spanish foods such as chorizo, paella, sangria and croquettes. The “o” in the word 'Resol' also looks like a sun setting and therefore is used as an icon to add versatility to the brand. (Collaboration with Dan Hewitt)
I love playful, bright and cartoon-based design and specialise in branding, advertising and packaging. I also like to include a lot of cultural aspects within my design and educate to make a positive impact.
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Emily Severs
Course BA (Hons) Graphic Design
The main focus of my practice is creating and developing an outcome inspired by research. As I explore a range of subjects, I like to create systems and processes that can then be applied to the final outcome.
This project is an extension of a brief that I submitted to. MoodGlyph is a brief which was set to create a letterform inspired by an emotion the outcomes are then featured in a type specimen publication where the profits will be donated to Mind. My chosen emotion optimism, is visualised through the use of rounded edges and a single stroke to create the full typeface. Optimism is also represented by the choice of colours and imagery throughout the type specimen. As seen in this project I strive to create work with a positive message.
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Ida Skotnes Gustavsen
Course BA (Hons) Graphic Design
kursivstudio.com / @kursiv_studio
I am a graphic designer who uses playful and research lead approaches to create a variety of outcomes.
Knowledge about women’s health is underrepresented in education as well as research. This project aims to create a safe space for anyone to learn about women’s health issues and symptoms, thus allowing for conversations to start. It also contains anonymised stories from people with particular conditions and how they dealt with it. The website has a section dedicated to talking to professionals if there is something you cannot find information about. It is an extensive website that allows for exploration of the symptoms and issues related to women, for example if a person wants guidance on their first period because they do not have anyone to help. The visual outcomes are based on creating simple illustrations to visualise illnesses without being off putting. The colour pallet is focused on showcasing inclusive representation and distancing reality to present the illness effectively.
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Zoe Van Rhyn-Behm
Course BA (Hons) Graphic Design
zoevrb.cargo.site / @zvrbdesign
As a graphic designer, I am inquisitive and experimental, relying on research and explorative techniques to bring to life often more mundane and conceptual ideas. I gravitate towards concepts that are personally unfamiliar and use design as a way to make better sense of such topics for myself and the audience in both physical and digital formats.
This outcome explored the overarching theme of Nostalgia, looking closely at ‘objects of nostalgia’, a common thread of hoarding objects that holds conscious or subconscious sentimental longing or affection for a past period or memory. Nostalgia is equally an emotional state as much as a highly researched scientific concept. The objective of the publication is to present both the emotional as well as the more scientific understanding to explore the clashing states. Both sides were presented through visual considerations such as emotional displays a more free-flowing type, while scientific is more formatted. While this publication holds a more personal approach through photographs, due to the intimate nature of nostalgia, careful consideration in allowing the audience to connect in their own sense of nostalgia throughout. By using the outlines of objects, the context is removed and provides the opportunity for the audience to project their own emotions.
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Emilia Wingfield
Course BA (Hons) Graphic Design
emiliawingfield.com / @emiliaawingfield
I am a graphic designer whose work focuses on and is inspired by society, identity and popular culture and is created with an aim to celebrate and inform. Initially producing work for printed matters such as poster and publication design, my practice now expands into 3D and motion graphics.
'Clobberzine' is a “top-notch fashion magazine which touches on fashion, music, art and politics, too. It takes an upfront approach to telling authentic stories, inspired by the likes of Sleazenation and The Face in the 1990s. Clobber Zine spotlights emerging talent through an outer-London perspective, and doesn’t take itself too seriously in doing so.” In late 2020, I joined Editor Paul Toner at Clobberzine as the Art Director for Issue 002. During this time, I have rebranded Clobberzine with a new logo and designed the layout for each spread in the new issue.
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Will Winship
Course BA (Hons) Graphic Design
gopher-red-nshr.squarespace.com / @_rat_man_
Will Lennon Winship is a Milton Keynes based Graphic Designer, Music Producer and Comic Artist specialising in graphic design within the context of music and electronic music. Interested in the approaches of early 90’s electronic music-based designers, all client-based work within Will’s design practice takes a personal, research fuelled approach which uses information such as the clients musical influences, and reference images provided by the client to create album artworks and typographic identities which are more purely reflective of the sonic qualities of the client(s) musical outpourings.
A Logo-Identity and Logo-type was produced for Contemporary Jungle Producer/Artist, Who77777777. Its design was informed by the creative process of electronic music-based identity designers like Paul Nicholson, using an approach of drawing each design by hand before digitally developing them to achieve further creative freedom while also using client sourced reference images to inform the specific design decisions taken within the design of the identity. The design itself focuses on the loudness of the client’s music and its dynamic and flowing nature, using bold weighted letterforms, harsh bladed symbols and texture to accurately communicate the sound and tone of voice of the clients music to their audience.
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