Students from the University’s BA (Hons) Fashion have been working on a brief set by Alfred Brown Ltd to produce a tailored menswear jacket using fabrics donated by the company.
A judging panel made up of representatives from the company chose Danielle Jupp as the overall winner for the way the traditional fabric was handled and worked into a more contemporary, casual design. Her design will sit on the Alfred Brown stand at international tradeshow Milano Unica, from 9 – 11 July 2019.
Image: Jacket designed and constructed by Danielle Jupp. Photography by Matt Morris.
Sophia Vassiliou came a close runner-up for her design which showcased technical skill in construction with visual impact, whilst Lydia Claxton and Jess Morley were given a highly commended.
Image: Jacket designed and constructed by Sophia Vassiliou. Photography by Matt Morris
The students had the opportunity to showcase their designs in a fashion shoot at the Alfred Brown textile mill with BA (Hons) Fashion Photography student Matt Morris.
Alfred Brown Ltd have been weaving fabric in Bramley, Leeds since 1915. They produce and sell worsted suiting and jacketing fabrics for the British high street, and to clients around the world. Earlier this year they worked with M&S to produce the suits worn by the England football team during the 2018 FIFA World Cup Russia.
This is the fifth year Alfred Brown have collaborated with the University to support the students with their menswear tailoring project. Previous winners include graduate Monica Birzan who was also shortlisted for the Golden Shears Award, and final year student Maddy Crook.